Sunday, 2 October 2011

Twitter begins selling political advertising

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from the L.A. TimesTwitter begins selling political advertisingSeptember 21, 2011 | 12:54pmincrease text sizedecrease text size

Twitter
Twitter has officially approved political advertising for the first time.

Twitter has already claimed a major role in the nation's political discourse. Now it's betting that political advertising -– including a 2012 presidential campaign that could top $1 billion in spending -- will amount to a major windfall for its nascent advertising business.

Twitter is taking the opportunity very seriously. It has lined up presidential candidates and national party election committees as its first advertisers. It's also building a political ad sales team run by Peter Greenberger, whom Twitter poached from Google. Greenberger built and managed Google's political sales team and managed Google's work on electoral campaigns, committees and for issue advocacy groups.

In an interview with Politico, Twitter's president of global revenue, Adam Bain, called political ads "a huge opportunity."

The first ad that began running Wednesday is from Republican Mitt Romney's campaign.

Costolo Twitter is a hub for politicos. According to a spokesman, 85 U.S. senators, more than 360 members of the House of Representatives, 42 governors and more than 35 world leaders are on Twitter.

To distinguish political from commercial ads, political ads will have a small purple check mark. Political disclosures will pop up if you hover over the ad.

-- Jessica Guynn

RELATED:

Twitter: 100 million active users and no plans to go public soon

Twitter tries to turn 140 characters into money

Twitter CEO Dick Costolo is determined to get the last laugh

Illustration: Jon Krause

Photo: Twitter CEO Dick Costolo. Credit: Bebeto Matthews / Associated Press

 

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IPhone app pilots drone aircraft from 3,000 miles away [Video]

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from the L.A. TimesIPhone app pilots drone aircraft from 3,000 miles away [Video]September 27, 2011 |  9:49amincrease text sizedecrease text size

Iphone

Military mobile apps may one day help soldiers wage war on the battlefield.

Engineers and researchers at Boeing Co. and the Massachusetts Institute of Technology have developed an iPhone application to fly a miniature drone aircraft from some 3,000 miles away.

Take a look at the video below. It just takes a few taps and swipes of the operator’s finger sitting in Seattle to make a drone at a baseball field on the MIT campus in Cambridge, Mass., start to hover, rotate and zip around.

“These applications could allow [drones] to be used more effectively for tasks that are dirty or dangerous, as well as for missions that may be too long and tedious to have a human be continuously at the controls,” the company said on its website.

As we reported in Monday’s Times, the Pentagon is testing all manner of smart devices, including iPhones and iPads, for action in the war zone. It has kicked off a race among software companies and defense firms to develop innovative apps for future soldiers to operate.

 

RELATED:

Taking iPads into battle

F-22 Raptors return to service

Firm completes spacecraft factory in Mojave

-- W.J. Hennigan

twitter.com/wjhenn

Photo: A controller uses an iPhone to fly miniature unmanned aircraft. Credit: Boeing Co. / Massachusetts Institute of Technology

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Meg Whitman gets 1.9 million HP stock options, Apotheker wins too

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from the L.A. TimesMeg Whitman gets 1.9 million HP stock options, Apotheker wins tooSeptember 30, 2011 | 11:24amincrease text sizedecrease text size

Whitman-apotheker
Meg Whitman is taking a $1 annual salary for her position as the new chief executive of Hewlett-Packard Co. But don't think she's working for peanuts.

As part of her compensation package, Whitman was also awarded the option to buy nearly 2 million shares of HP stock, which if vested today would be worth nearly $45 million. As with many executive-level options packages, however, the shares won't vest immediately: Whitman won't be able to cash in at least 900,000 of them in until a year from now.

The vesting of these shares is also tied to the performance of the stock price -- if HP's stock doesn't achieve certain levels of growth, in other words, Whitman can't use them. 

Or can she?  If you look at the severance agreement that recently sacked HP CEO Leo Apotheker got, you'll see that a CEO can still reap huge stock payouts even if he gets fired for lackluster performance.

Apotheker, who presided over a nearly 40% decline in the price of HP stock, is walking away with a $7.2 million cash severance, as well as a $2.4 million annual bonus and $3.5 million in stock options.  But he might also reap a windfall of another 425,000 options (worth $9.7 million if cashed in today), provided the company does well ... under Whitman.

RELATED:

Meg Whitman in at HP, Apotheker out

HP investors seem to like idea of Apotheker's ouster; stock up 8%

HP reportedly cutting jobs at WebOS division, its tablet and smartphone maker

-- David Sarno

 Photos: Leo Apotheker and Meg Whitman.  Credit: Reuters.

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Saturday, 1 October 2011

Michael Arrington has a new blog, scolds TechCrunch editor

Michael Arrington has a new blog, scolds TechCrunch editor - latimes.com body {background-color:#ffffff !important;}ul#root li.navLink a {padding-top:17px; padding-right:4px; padding-bottom:16px; padding-left: 5px;} Subscribe/Manage Account Place Ad LAT Store Jobs Cars Real Estate Rentals Classifieds Custom Publishing latimes.com Business HOME LOCAL L.A. Now Politics Crime Education O.C. Westside Neighborhoods Environment Obituaries Findlocal U.S. Politics Nation Now Politics Now Top of the Ticket Science & Environment Obituaries Religion WORLD Afghanistan & Pakistan Africa Asia Europe Iran Iraq Mexico & Latin America Middle East Business Money & Co. Technology Personal Finance Small Business Company Town Jobs Real Estate Cars SPORTS Lakers Clippers Dodgers Angels NFL Ducks/Kings USC UCLA College Football Preps Scores/Stats ENTERTAINMENT Movies Television Music Celebrity Arts & Culture Company Town Calendar The Envelope Findlocal Health Booster Shots Fitness & Nutrition Medicine Behavior Healthcare Reform Hospitals Living Home Food Image Books Parenting Findlocal Magazine Reader Photos Summer Guide Travel California Hawaii Mexico Las Vegas Europe Asia Australia Travel & Deal Blog Opinion Editorials Op-Ed Letters Opinion L.A. Deals Save: Deals Go: Travel Eat: Food Wear: Apparel Live: Everyday Needs Play: Electronics Drive More Mobile Site Subscribe / Manage Account Print Ads Place an Ad LAT Store Jobs Cars Real Estate Rentals More Classifieds Weekly Ad#inTheNews {min-height:20px;} Advanced Search Advanced Search X include all of these words: include any of these words: include this exact phrase: exclude: Select a date range this week past 30 days past 3 months past year Create a custom date range From: To: TechnologyThe business and culture of our digital lives,
from the L.A. TimesMichael Arrington has a new blog, scolds TechCrunch editorSeptember 15, 2011 | 10:44amincrease text sizedecrease text size

Michael Arrington's Facebook profile photo

Michael Arrington may be out of TechCrunch and AOL, but that doesn't mean he'll stop blogging.

Arrington, who founded the TechCrunch blog as an angel investor in 2005, announced on Twitter on Thursday morning that he'll be going out on his own for now, tweeting:

"I'll be launching my new (personal) blog in a couple of days."

Paul Carr, a freelance writer for TechCrunch and author, responded to Arrington asking if he can get in on the new personal blog, tweeting:

"@arrington can I write the weekend posts on your tumblr?"

Arrington wrote back on Twitter, poking fun at AOL's head of online content, Arianna Huffington, and TechCrunch's new top editor, Erick Schonfeld.

"@paulcarr I'm not sure the journo police will allow that. Will ask Erick to ask Arianna if that's ok."

Carr might not be simply joking about following Arrington to his new blog eventually. The writer lashed out at AOL and its CEO Tim Armstrong, in a post on TechCrunch, for its handling of criticism that was directed toward Arrington and TechCrunch when Arrington and Armstrong announced the formation of a venture fund called CrunchFund.

It was Arrington's involvement in CrunchFund (he's running it) that cost him his job at TechCrunch as co-editor with Schonfeld. AOL had said that its tech reporters can't also be tech investors. AOL, however, is the main investor in Arrington's CrunchFund.

The back-and-forth between Carr and Arrington isn't the first time the TechCrunch founder has criticized AOL, which bought TechCrunch in Sept. 2010 for as much as $40 million, and his former co-editor Schonfeld since the break-up.

On Monday, at AOL's TechCrunch Disrupt conference in San Francisco, Arrington appeared on stage wearing a green T-shirt printed with the text "unpaid blogger." The T-shirt was a jab at AOL and Huffington, which after announcing he was fired from his job as TechCrunch's co-editor said he might contribute as an unpaid writer from time to time. A photo of Arrington in that T-shirt is his Facebook profile picture.

On Wednesday, Schonfeld named the finalists in a start-up competition at the Disrupt conference in a TechCrunch blog post. In naming the finalists, Schonfeld added in a few sentences trying to make clear Arrington's involvement in the process or lack there of, writing:

(In the spirit of disclosure, two of the companies, Bitcasa and Prism Skylabs, are CrunchFund investments, but we didn't hold that against them. Along with the other finalists, the judges scored them the highest. The CrunchFund is Michael Arrington's new venture fund. He was not involved in the final selection of these companies).

Arrington, in a comment on that blog post, said that Schonfeld wasn't being honest about his involvement in the process of selecting the finalists.

Erick, I'm still an Aol employee through tomorrow (15th). Also, as you know I had significant input into this list of finalists and spoke to Heather for over an hour last night about them. My final list is somewhat different from this one, though, but we agree on four of the companies.

Please be careful making statements on my behalf. And remember that reader trust is what matters. You shouldn't say "he was not involved in the final selection of these companies" just because it sounds nice. Since it isn't true, you shouldn't say it at all.

Also, going forward, I don't know if I'll be disclosing our investments to TechCrunch.

On Thursday, Barry Diller, chairman of InterActiveCorp., which owns 50% of the Newsweek/Daily Beast, said that AOL's firing of Arrington for investing in tech start-ups was a move that robbed TechCrunch of its unique voice, which was Arrington's voice.

Here's a transcript of Diller's statement, as reported by TechCrunch:

You buy it because it is absolutely the voice of a single person primarily, with some other people working for him -- but it's Michael Arrington's voice, and you know when you buy it, that that voice is biased and mean and capable of saying anything, and is playing a hundred different games. And you know that. And that's why you buy it — because it's a good voice, and you like it. This is, to me, the definition of that rocket going up and then getting underneath…

And then somebody calls you up and says, "I'm the Editor in Chief, and you can't let him do that, because he’s now in a conflict of interest."

Instead of saying, "Shut up and go back to your room"… and it's not because you don't respect journalism, it's because this has nothing to do with that. To apply that standard to something where the guy says, "I'm filled with conflicts. You don't have to listen, you don't have to read me. Take the stuff for whatever it’s worth."

It’s not a journalistic enterprise, TechCrunch. And so to have treated it as such is to destroy it. So now, he's gone, and now they own this thing, which has no voice. Congratulations. What a good piece of business.

RELATED:

TechCrunch writer takes on AOL CEO Tim Armstrong

Michael Arrington: Ex-TechCrunch, and now ex-AOL employee, too

TechCrunch blogger Mike Arrington starts CrunchFund venture capital firm

-- Nathan Olivarez-Giles

twitter.com/nateog

Image: A screen shot of Michael Arrington's Facebook profile page. Credit: Michael Arrington / Facebook

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